Tourism and hospitality are highly people dependent industries, and many Saskatchewan employers are facing reduced applicant pools, higher turnover, seasonal gaps, and increased team burnout. 

In today’s dynamic tourism environment, unexpected changes and challenges are inevitable. The ability to pivot strategically is essential for protecting revenue, maintaining audience trust and delivering memorable experiences.

Travellers have fundamentally changed how they find and choose their destinations. Most research and booking decisions now happen online, driven by interactions on social media platforms like Facebook and Instagram.

In tourism, experience is everything.  And no one understands that experience better than the people closest to the guests.  Yet frontline insights are often the most underused source of improvement and innovation. 

Practical crime prevention in tourism and
hospitality focuses on reducing risks through
proactive security measures, clear staff
procedures and strong situational awareness
to help protect people and property. 

Human Trafficking is a complex issue that affects
people from all walks of life around the world
regardless of their migration or citizenship status.
Human Trafficking is the exploitation of a person
using force, fraud or coercion for control to
engage in commercial sex for profit against their
will.

Social media is a powerful tool that connects us with audiences like never before, offering businesses and individuals alike the chance to
share, engage, and grow.

By Jeph Maystruck, CEO, StratLab