Tourism Saskatchewan's Digital Marketing Specialists are responsible for a variety of online advertising, marketing and engagement activities to help build Saskatchewan's online presence as a travel destination.

Throughout the year, various travel media from all over the world request familiarization tours of different parts of the province. If your business is interested in hosting or has been approached by a media guest, contact a Tourism Saskatchewan Media Relations Specialist for more information.

Tourism Saskatchewan launched a new brand for marketing Saskatchewan's tourism experiences in 2023. The brand reflects the qualities that position Saskatchewan as unique, memorable and distinct from other destinations.

The Travel Offers section on TourismSaskatchewan.com promotes unique, authentic product offers that tempt customers.

Tourism Saskatchewan has a wealth of inspiring visual content to share with industry and travel partners to promote tourism in the province.

Travel trade provides a way to promote your business to the North American and overseas markets in a strategic and cost-effective manner. Working within this market requires patience and willingness to ensure that you are providing the best possible experience for both the end consumer and the travel professional along the way.